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Archive for December, 2010

LinkedIn New Year resolution

December 30, 2010 Leave a comment

I have a funny suggestion for your New Year’s resolution. Why not get hooked into LinkedIn and/or complete your profile?

LinkedIn: http://www.linkedin.com

Someone was just asking me how to manage all of the social media tools. I think that LinkedIn is an easier social media network for dipping a toe into the waters. The key is to spend time at the onset creating a complete profile. That means typing in your résumé as LinkedIn prompts – but it also getting recommendations.

You can get recommendations by simply asking colleagues to recommend you (once you start signing up on LinkedIn, the mechanics will be clear). Or I think an even nicer way is to recommend others. As a default, the people you recommend will get a note asking them to approve the recommendation and consider recommending you.

LinkedIn isn’t just for job and employee seekers anymore. Once you are signed up you may want to take the time to find groups of like-minded folks or folks you want to know, or even to find specific individuals. Again LinkedIn makes it easy to make connections to people you know and the search helps you find new people. The beauty of the tool is that it will also help you find a connection you might have to any new person. So it’s there when you need it. That’s why I think it’s one of the best tools to get into even if you don’t plan to dive into the deep end. Once you’re there people you know can find you – you never know they might have an offer you can’t refuse!

Happy New Year!!

Categories: Web 2.0

Ustream

December 22, 2010 Leave a comment

Have you ever wanted to be the star of your own show? Well, Ustream (http://www.ustream.tv) is a free service that will allow you to broadcast online for free. All you need is a webcam and a microphone and you’re all set. The process is simple:

  1. Sign in
  2. Set  up a show – include show name, description, other details
  3. Choose a theme
  4. Choose Setting
  5. Click on Broadcast

You can share the link to your show with friends, family and clients and/or people using Ustream can find you too. People who have signed in can type you questions (unless you as show star turn that feature off). Also you can archive your shows so that folks can also view them later.

I have been working with a client who started dong shows earlier this month. It has been a great success – and her show might be a bonus for everyone at this time of year – it’s on relaxation! http://www.ustream.tv/channel/healing-connections

Thanks and have a fantastic holiday!!

Categories: Web 2.0

modern copyright issues

December 11, 2010 Leave a comment

Then last week I wrote about Creative Commons – this week I wanted to follow up with the conversation that spurred by renewed interest in copyright. The conversation started at the Twin Cities Media Alliance Fall Forum http://tinyurl.com/25e542b I wrote about how to get copyright years ago (http://byteoftheweek.com/2005/08/24/copyright-on-the-web/) but we talked about some new issues.

One of the “new” issues is that many of the web sites that act as platform or cataloger of content often retain some ability to use your content. Here’s a snippet from Ustream about their policy…

Ustream.tv does not claim ownership rights in your User Submissions. However, by uploading, streaming, submitting, emailing, posting, publishing or otherwise transmitting any User Submission to Ustream.tv or on the Site, you hereby grant Ustream.tv a non-exclusive, worldwide, royalty-free, sublicensable, perpetual and irrevocable right and license to use, reproduce, modify, adapt, prepare derivative works based on, perform, display, publish, distribute, transmit, broadcast and otherwise exploit such User Submissions in any form, medium or technology now known or later developed, including without limitation on the Site and third party websites.

I was kind of surprised to see how much control Ustream does have over my info. There are some social media tools that are more accommodating with copyright, such as Vimeo, Blip.TV and Flickr. Those tools include some easy ways to put a creative commons clause on your work. If you’re using the tool to market your services that might not be a big issue – if you’re on artist, this is a huge issue.

I wish I had a good answer to a more copyright-friendly livestream tool – but today I’m just raising questions

Categories: Conference News, Web 2.0

What is Creative Commons?

December 7, 2010 Leave a comment

A couple of weeks ago I was at a conference for folks who create content online. Creative Commons is a great way to share content you have created or look for content you might use.

What is Creative Commons?

I thought I had written about this earlier – but I wasn’t able to find it. According to their site…

Creative Commons provides free licenses and other legal tools to mark creative work with the freedom the creator wants it to carry, so others can share, remix, use commercially, or any combination thereof. It’s kind of a copyright junior in that it protects your rights and offer some rights to others to use your content.

When you license your content with a Creative Commons license you have a choice of four levels of “sharing”, which means others have varying levels of permissions for using your content. The options are:

Attribution (by) – You let others copy, distribute, display, and perform your copyrighted work — and derivative works based upon it — but only if they give credit the way you request.

Share Alike (sa) – You allow others to distribute derivative works only under a license identical to the license that governs your work.

Non-Commercial (nc) – You let others copy, distribute, display, and perform your work — and derivative works based upon it — but for non-commercial purposes only.

No Derivative Works (nd) – You let others copy, distribute, display, and perform only verbatim copies of your work, not derivative works based upon it.

You can learn more here: http://creativecommons.org

Next week I’ll be writing about how to get copyright.

Categories: Web 2.0
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